Tesla figured it out. It looks like Rivian is figuring it out. If anything it seems like it's harder for legacy automakers to build BEVs that can compete on price/range and are reliable (see: Chevy Bolt, Nissan Leaf) than it is for EV startups to figure out how to make cars. The knowledge of "how to build a car" has been around and refined for 100+ years. The knowledge of how to build a proper BEV has been around for like 15 years.
Not everyone wants something F150-sized either. R1T is somewhere between an F150 and Tacoma in size. It also has a larger battery pack option with 400+ miles of range whereas the F150 only gets 300. I prefer Rivian's interior design/styling too.
Leaf battery doubled in juice in 7yrdYou do realize that chasing the battery improvement curve will be a 20-year endeavor, yes?
And while newer cars will come with newer battery tech, the aging battery tech will be available for replacement and cheap(er) upgrades for aging vehicles.
You'll be waiting until gasoline extinction.