How can frosted pop tarts have fewer calories than unfrosted?!

[Wolf]

Unfrosted Strawberry: 380 calories/2 tarts

https://stopandshop.com/groceries/breakfast-cereal/toaster-pastries/pop-tarts-toaster-pastries-unfrosted-strawberry-8-ct-135-oz-box.html

Frosted Strawberry: 370 calories/2 tarts

https://stopandshop.com/groceries/breakfast-cereal/toaster-pastries/pop-tarts-toaster-pastries-frosted-strawberry-8-ct-135-oz-box.html

This is madness.

 

[.chris]

More filling. Keeps weight the same. Which matters when shipping multiple pallets and being charged by weight. Keeps things nice and even for the bean counters.

 

[Colleen]

It's because they're using fake sugar...

 

[FutureMan]

Calories are fake

 

[wildflower]

"Unfrosted Pop-Tarts have a slightly thicker crust to compensate for the lack of frosting, resulting in a few more calories per serving," a Kellogg's representative confirmed to Quartz via email.

 

[.chris]

Can confirm, am frosted pop-tart.

 

[rcm]

It's because they're using fake sugar...

Wat

 

[.chris]

"Unfrosted Pop-Tarts have a slightly thicker crust to compensate for the lack of frosting, resulting in a few more calories per serving," a Kellogg's representative confirmed to Quartz via email.

Or this

 

[Wolf]

It's because they're using fake sugar...

But the frosted has 30g sugar vs. 25g for unfrosted.

 

[Colleen]

But the frosted has 30g sugar vs. 25g for unfrosted.

Yah look at the ingredients.. I'm sure it's low cal sugar in the frosted one

 

[Wolf]

"Unfrosted Pop-Tarts have a slightly thicker crust to compensate for the lack of frosting, resulting in a few more calories per serving," a Kellogg's representative confirmed to Quartz via email.

 

[.chris]

If anyone knows pop tarts it is our resident PWO enthusiast @Ceaze

 

[CitznFish]

More filling. Keeps weight the same. Which matters when shipping multiple pallets and being charged by weight. Keeps things nice and even for the bean counters.

Confidently incorrect 🤣😂

"Unfrosted Pop-Tarts have a slightly thicker crust to compensate for the lack of frosting, resulting in a few more calories per serving," a Kellogg's representative confirmed to Quartz via email.

 

[.chris]

Confidently incorrect 🤣😂

I made that up. On the spot. On the fkn spot.

 

[Wolf]

I made that up. On the spot. On the fkn spot.

The OT Way

 

[.chris]

The OT Way

Shipping weight matters tho. It is known.

 

[rcm]

Yah look at the ingredients.. I'm sure it's low cal sugar in the frosted one

Low cal sugar.. Are u drug

 

[Wolf]

Shipping weight matters tho. It is known.

 

[Phil NJ]

Unfrosted has one more gram of protein and one more gram of fat

Frosted only has one more gram or carbs. Fat has more calories than carbs

 

[.chris]

Unfrosted has one more gram of protein and one more gram of fat

Frosted only has one more gram or carbs. Fat has more calories than carbs

Did you read the nutrition label or something?

 

[.chris]

You think someone would do that? Go on the internet and make something up?

 

[Colleen]

Low cal sugar.. Are u drug

Fuck man I've had a sore neck since Tuesday... my brain is zapped. Might head to the ER soon for a shot to just stop the pain.

 

[Platinum_Thunder]

virologists
military experts
economists
Pop-Tartologists

The diversity of the forum amazes me every day.

 

[Phil NJ]

Did you read the nutrition label or something?

Why would I do something as easy as that?

 

[frankelefritzsux]

Confidently incorrect 🤣😂

he's right, but about the wrong thing. the crust is thicker because it's cheaper to make that thicker than to add more filling. the shipping weight does matter