The Apple car is gonna be a Kia

GucciGucci

Well-Known Member
Mar 14, 2000
36,484
Silicon Valley, CA USA
FYI

:io:



The (Apparently) Georgia-Built Kia Apple Car: What We Know So Far

The Korean automaker has reportedly been looking for partners to dive into the EV venture.

BY HAZEL SOUTHWELL FEBRUARY 5, 2021

After half a decade of limbo, it looks like Hyundai and Kia may be getting serious about putting the Apple car into production. The Wall Street Journal has reported that the family of automakers is looking for partners to build Apple cars at Kia's Georgia factory, where up to 100,000 units a year could be made.

So far in 2021, the Apple car has been on a rollercoaster of will-they-won't-they flirtation with the Korean auto conglomerate. By December 2020, the canned Project Titan was back on, and come January this year, Hyundai entered the frame. The specific plan was then discussed to build Apple cars at Kia's West Point Assembly Plant in Georgia, but in early February, Hyundai was getting nervy that building the thing might wreck its reputation.

According to the Wall Street Journal piece, the deal—which isn't done yet—would be worth $3 billion and be aimed at getting cars built by 2024, three years earlier than the previously believed 2027 production date.

Although it's understood that Hyundai-Kia aren't the only parties Apple has approached to build its car, it is the one that seems the most persistent. Hyundai itself has tried to downplay the likelihood of a deal and Apple has never acknowledged the talks; however, the fact remains these cars aren't going to build themselves, so Apple needs a partner and Hyundai's stock has soared 23 percent since it came into the picture. Despite executive nerves about the venture, there are some obvious benefits.

By palming the project off on sub-marque Kia, Hyundai might be mitigating some of the reputation risk as well as not adding the extra strain to its own Alabama plant. And if the Apple technology really is as industry-transforming as they've been claiming all along—lining up with the "iPhone of cars" hype—then it could help Hyundai-Kia go fully electric via some skateboard-like platforms......................


 

ashzero

Oy yoy yoy yoy yoy
Mar 16, 2000
77,066
7b7.gif
 
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ashzero

Oy yoy yoy yoy yoy
Mar 16, 2000
77,066
I think they will use Kia as the guinea pig, learn from their mistakes, then make their own car afterward

like Motorola Rokr -> iPhone and Beats -> Airpods Max
 
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Scold

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Nov 24, 2007
19,741
SJ,CA
I hope they change the charging plug for it every year and discontinue support for all vehicles 3 years old or older.
 
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Type2

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Apr 26, 2002
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I think they will use Kia as the guinea pig, learn from their mistakes, then make their own car afterward

like Motorola Rokr -> iPhone and Beats -> Airpods Max

Car manufacturing is slightly more complicated than headphones imo
 

Fanya

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Jun 23, 2005
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It'll be Audi prices and Apple people will still buy them cause Apple.
 

aloe

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Aug 26, 2002
142,961
Dallas, Tejas
Yesterday on the news, the possible partnerHip was reported but Hyundai/Kia would just be assembling the car at their plant. Also Apple hasn’t signed with any manufacturer to assemble so nothing is set in stone yet with H/K.
 

Type2

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Apr 26, 2002
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Google teaming up with Nissan for the android car.. using the Altima so the same poors will continue to buy
 

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